Keter Group manufactures a wide range off attractive and functional product lines, including garden furniture, outdoor storage solutions and sheds, shelving systems and utility cabinets, tool boxes and storage products for the DIY market, household products, baby and toddler products.
Superior Quality of Service
Keter Group stresses superior customer service. To maintain the personal touch in a growing product range, Keter Group operates strategic business units, which optimize management skills and response to customers’ needs. In Israel, Keter Plastic operates plants which comply with advanced quality standards, product quality and production process while implementing environmental control standards, including ISO 9001-2000 and ISO 14000.
Keter Group’s robust growth is based on two simultaneous paths: organic growth by investment in product development, and an acquisitions’ program of companies that are synergetic to the Group’s strengths. In 2011 sales by the Keter Group reached close to $900 million, 95% of which derived from overseas sales. Keter Group operates sales offices and representatives globally. Keter Plastic, which was founded in 1948, is responsible for the Israeli activities of the Keter Group. In Israel, Keter Plastic operates its own chain of retail stores.
Development and Innovation Center
Every year, more than 30 graduates of leading Israeli and international design and engineering faculties take part in d-Vision, Keter’s two-year internship program. In establishing this program, Keter wishes to provide the young generation of designers and engineers with practical experience and professional training in a broad range of fields, such as: research, development, design and technology, leading to the creation of innovative ideas in the consumer products field. It is Keter’s vision that graduates of the program will contribute to the prosperity of Israel’s industrial arena. d-Vision’s designs have been internationally recognized with the Red Dot Design Award (2010) and the Israeli Industrial Design Award (2009) by the Israeli Ministry of Industry, Trade & Labor.
Keter and the Community
Keter supports the Youth Soccer Program of Hapoel Tel Aviv, one of Israel’s premier soccer clubs. The club’s nationwide Youth Soccer Program helps advance children within the school system by integrating sports activities into their daily routine. Founded in 1998, the program serves more than 20,000 children from the Jewish, Arab and Druze sectors in schools throughout Israel.